Industry
Nike CEO Mark Parker
Nike has long been the powerhouse in the athletic apparel world. But now under pressure from Under Armour and other upstarts, it is relying on innovation to stay ahead of the pack, says Nike CEO Mark Parker in an interview with CommonWealth Magazine.
Industry
Investing NT$1 in EPS in the Future
Merida resolved in 2011 to invest NT$1 in earnings per share to sponsor a Europe-based ProTour team, but it quickly discovered that materials, manufacturing, design, and branding were just as important as money in achieving success at the highest level.
Industry
Shun Chan Industry
It’s a company most people have never heard of, but its manufacturing prowess rivals that of Taiwanese electronics giant Foxconn, and it supplies soles to nine of the world’s 10 biggest sports shoe brands. Here’s Shun Chan Industra’s story.
Industry
Anonymous Hidden Champions
From badminton rackets to bicycles and soccer balls, "Made in Taiwan" sporting goods have reached the pinnacles of their respective fields and generated NT$500 billion in annual output. How do they plan to sustain their run of success?
Insight
Victor Sports
Having gone to China for the huge market, only to move the production line back to Taiwan, Victor Sports found that only a racquet designed and produced in Taiwan could topple the industry leader. From Taiwan to Korea, Malaysia and Indonesia, many national team players are now sporting Victor’s distinctive corporate logo.