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Survey

The Age of Value Marketing Has Arrived

The sales and profits of Taiwan's top 1,000...

Industry

Should the Government Take the Lead with Marketing?

The current minister of the Council of Agric...

Industry

Marketing in an Age of Virtual Echo Chambers

Internet technology has facilitated the rise...

Industry

Appier’s Customer Success Team Uses AI to Find Customer Pain Points

According to surveys, the sales job with the...

Insight

Taiwan Tea in Starbucks

Starbucks Taiwan has been looking into integ...

Insight

Taiwan needs to build a brand image beyond COVID-19

Taiwan needs global recognition, and the wor...

Insight

What stifles the success of Taiwan’s companies?

Taiwan has some great businesses and demonst...

Industry

OPPO Challenges Samsung’s Dominance in Thailand

Chinese smartphone brand OPPO is now the sec...

Industry

Small Accessories Empire with Annual Sales over NT$100M Breaks into ASEAN Markets

Hsu Yi-chih, a thirtysomething who oversees...

Industry

10 Taiwan-made Hit Products in Japan

A craze for Taiwanese bubble milk tea is cur...